Associate Campaign Developer
Description:
The Associate Campaign Developer is responsible for end-to-end technical coding for email campaigns (inclusive of HTML conversion, platform integration, quality assurance, editing, testing, and deployment). This role ensures consistency with brand elements and deliverers a flexible email framework to enable dynamic content.
Responsibilities:
- Hand-code HTML files optimized for email
- Responsive conversion of Photoshop documents to HTML optimized for email
- Act as content creation expert for clients and account team(s)
- Execute simple image editing on provided PSDs
- Work with pre-existing or client-provided HTML files and make suggestions/updates for coding improvements to enhance the rendering across a wide-range of email clients (Outlook, Gmail, mobile apps, etc.) as needed
- Integrate email content into email platform(s) for campaign deployment, including CAN-SPAM requirements
- Coordinate with account team and clients to fulfill email content creation and change requests.
- Consult and troubleshoot on HTML/text mailings, dynamic content personalization, and URL issues
- Conduct content quality assurance checks to ensure the mailing meets client expectations
- Follow code & QA best practices
- Meet scheduled deadlines.
Qualifications:
- 0-2 years of email or web development experience
- Advanced knowledge of HTML and CSS for email
- Basic knowledge of responsive code optimized for email
- Excellent attention to detail
- Demonstrated communication skills
- Ability to meet tight deadlines using strong organizational skills
- Effectively problem solve in individual and in group settings
- Team player who is comfortable with self-direction
- Flexibility to work on a variety of tasks
- Experience with Adobe Dreamweaver and Photoshop
- Familiarity with Jira or another workflow tool a plus.
Company Summary
Zeta Global is a NYSE listed data-powered marketing technology company with a heritage of innovation and industry leadership. Founded in 2007 by entrepreneur David A. Steinberg and John Sculley, former CEO of Apple Inc and Pepsi-Cola, the Company combines the industry’s 3rd largest proprietary data set (2.4B+ identities) with Artificial Intelligence to unlock consumer intent, personalize experiences and help our clients drive business growth.
Our technology runs on the Zeta Marketing Platform, which powers ‘end to end’ marketing programs for some of the world’s leading brands. With expertise encompassing all digital marketing channels – Email, Display, Social, Search and Mobile – Zeta orchestrates acquisition and engagement programs that deliver results that are scalable, repeatable and sustainable.
Zeta Global is an Equal Opportunity/Affirmative Action employer and does not discriminate on the basis of race, gender, ancestry, color, religion, sex, age, marital status, sexual orientation, gender identity, national origin, medical condition, disability, veterans status, or any other basis protected by law.
Zeta Global Recognized in Enterprise Marketing Software and Cross-Channel Campaign Management Reports by Independent Research Firm
https://www.forbes.com/sites/shelleykohan/2024/06/19/amazon-partners-with-zeta-global-to-deliver-gen-ai-marketing-automation/
https://www.cnbc.com/video/2024/05/06/zeta-global-ceo-david-steinberg-talks-ai-in-focus-at-milken-conference.html
https://www.businesswire.com/news/home/20240904622808/en/Zeta-Increases-3Q%E2%80%9924-Guidance
https://www.prnewswire.com/news-releases/zeta-global-opens-ai--data-labs-in-san-francisco-and-nyc-300945353.html
https://www.prnewswire.com/news-releases/zeta-global-recognized-in-enterprise-marketing-software-and-cross-channel-campaign-management-reports-by-independent-research-firm-300938241.html
