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thatgamecompany

Sr. Content Strategy & Creator

Reposted 2 Hours Ago
In-Office or Remote
Hiring Remotely in India
Entry level
In-Office or Remote
Hiring Remotely in India
Entry level
The role involves managing TikTok accounts, scouting creators, analyzing content performance, and collaborating across teams to optimize engagement in the SEA gaming market.
The summary above was generated by AI

thatgamecompany is looking for a creative and proactive Content & Creator Operations/Coordinator to drive the product’s presence on platforms such as Tiktok and support our creator ecosystem in Southeast Asia (SEA). With 0-3 years of experience, you will be responsible for planning and operating localized accounts, scouting emerging talent, and assisting in building a thriving creator community for enhancing platform engagement, and Sky’s brand impact in SEA.

Responsibilities:

  • TikTok Strategy & Operation: Own the end-to-end management of localized TikTok accounts, from creative brainstorming and scriptwriting to posting and community interaction.

  • Creator Scouting & Recruitment: Proactively identify and onboard high-potential creators to expand Sky’s creator family.

  • Trend & UGC Leadership: Stay ahead of platform algorithms and viral mechanics to guide creators in producing high-quality, brand-aligned User-Generated Content (UGC).

  • Data-Driven Optimization: Analyze content performance and market trends to provide actionable insights, optimizing both creator engagement and content output.

  • Cross-functional Collaboration: Work closely with Marketing and Localization teams to ensure all activities align with global branding and support localized campaign execution.

Requirements:

  • Experience: 0-3 years in social media operations, content creation, or the gaming industry.

  • Language Proficiency: Professional fluency in one of the following: English + Mandarin, English + Vietnamese, or Mandarin + Vietnamese.

  • Platform Savvy: Deep understanding of short-video content planning; you are someone who loves "cracking the code" of platform algorithms.

  • Cultural Insight: Strong awareness of SEA user preferences and local digital subcultures.

  • Passion for Sky: Deep resonance with the values, aesthetics, and community spirit of Sky: Children of the Light.

Nice To Have:

  • Multi-Platform Mastery: Proficiency in Tiktok, YouTube, Instagram, and Discord, with experience in cross-platform creator collaborations.

  • Hands-on Creation: Experience in video editing (CapCut/etc.) or original content production to provide practical guidance to creators.

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