The Demand Generation Specialist will focus on outbound prospecting, pipeline growth, and engaging with prospects through various channels to secure qualified demo calls.
One Impression is the #1 marketplace connecting businesses with authentic influencers and content creators. We empower brands to collaborate seamlessly with creators using cutting-edge technology, transparent pricing, and efficient campaign workflows.
Role Overview
We are looking for a high-energy Demand Generation Specialist who thrives on outbound prospecting and account-based targeting. This role is all about owning pipeline growth — identifying the right accounts, running outbound campaigns across multiple channels, and converting conversations into qualified demo calls. If you’re a hustler who loves using data, tools like Apollo.io, and persuasive communication to open doors with decision- makers, this is the role for you.
Key Responsibilties
- Build and execute outbound prospecting campaigns with a focus on account-based targeting.
- Utilize a multi-channel outreach approach, incorporating cold calls, personalized emails, LinkedIn outreach, and Apollo sequences, to effectively connect with prospects.
- Leverage Apollo.io to identify prospects, build contact lists, sequence outreach, and track performance.
- Engage with and qualify new opportunities that directly contribute to One Impression’s sales pipeline.
- Collaborate with sales leadership to refine messaging, objection-handling, and outreach strategies.
- Track activities, conversion rates, and pipeline contribution in CRM HubSpot.
- Continuously experiment with messaging, workflows, and channels to maximize connect and conversion rates.
- Share feedback from prospects to help refine targeting and positioning.
What Success Looks Like
- A steady stream of qualified opportunities flows into the pipeline each month.
- High conversion from outreach to booked demos and sales conversations.
- Strong account coverage across all assigned target lists.
- Development of scalable outbound processes that set benchmarks for the team.
Requirements
- 1–3 years of experience as an SDR, Demand Generation Executive, or Inside Sales professional.
- Proven track record in multi-channel outbound pipeline generation (calls, LinkedIn, email).
- Strong working knowledge of Apollo.io (contact discovery, sequencing, reporting).
- Familiarity with CRMs (HubSpot preferred).
- Excellent communication, persuasion, and objection-handling skills.
- Resilient, target-driven, and excited to work in a fast-paced growth environment.
- A self-starter who takes ownership of numbers and outcomes.
Why Join Us?
- Be part of a fast-growing influencer marketing SaaS platform.
- Learn and grow in B2B SaaS sales, account-based marketing, and outbound demand gen.
- Clear career path to Senior Demand Generation Manager or Account Executive.
- High-energy, entrepreneurial culture with a direct impact on company growth.
Top Skills
Apollo.Io
Hubspot
Similar Jobs
Artificial Intelligence • Cloud • HR Tech • Information Technology • Productivity • Software • Automation
The Senior Technical Writer will create and maintain user-focused technical documentation, contribute to content strategy, and develop understanding of ServiceNow's product ecosystem.
Top Skills:
AIDitaXML
Artificial Intelligence • Cloud • HR Tech • Information Technology • Productivity • Software • Automation
The role involves building scalable, reusable code, collaborating with product owners on software design and implementation, contributing to product features, and mentoring colleagues.
Top Skills:
AIAngularJavaJavaScriptReactVue
Cloud • Fintech • Information Technology • Machine Learning • Software • App development • Generative AI
As a Senior Software Engineer, you will design and develop scalable backend services, optimize performance, and maintain cloud-based platforms while promoting software quality and innovation.
Top Skills:
ApigeeAWSAzureC#C++Elastic SearchGCPJavaKafkaMicroservicesNifiNo-SqlOktaRabbitMQRestful ApisSQL
What you need to know about the Pune Tech Scene
Once a far-out concept, AI is now a tangible force reshaping industries and economies worldwide. While its adoption will automate some roles, AI has created more jobs than it has displaced, with an expected 97 million new roles to be created in the coming years. This is especially true in cities like Pune, which is emerging as a hub for companies eager to leverage this technology to develop solutions that simplify and improve lives in sectors such as education, healthcare, finance, e-commerce and more.
