The Digital Marketing Operations Team Lead will build and manage a high-performing team, overseeing digital marketing initiatives and ensuring effective collaboration across teams. Responsibilities include leading people, coordinating operations, and guiding technical solutions for email automation and web production using Oracle Eloqua and Adobe Experience Manager.
Work Schedule
Standard (Mon-Fri)
Environmental Conditions
Office
Job Description
We seek a highly motivated Digital Marketing Operations Leader to build, manage, and retain a high-performing team of web and email production experts and specialists. Your mission will be to supercharge our digital marketing efforts, drive customer growth, and make our customers' digital journeys amazing!
Primary Responsibilities:People Leadership:
- Build, lead, and mentor team members by providing guidance, coaching, training, and support.
- Foster unity, partnership, and teamwork by encouraging collaboration and promoting a positive team culture.
- Delegate tasks to individual team members based on their skills, knowledge, and expertise to distribute workload effectively, promote collaboration, and improve efficiency.
Business Leadership:
- Represent the email automation and web production teams in meetings, communicating team progress or delays.
- Coordinate work across production teams with other Divisional Marketing team members.
- Apply strong written and verbal communication (English) skills to ensure all stakeholders are aligned.
- Understand our different businesses, the customers we serve, and our product offerings to assist in aligning business objectives and priorities between technical and non-technical team members.
Technical Leadership:
- Lead a team of technical web and email automation experts responsible for managing and administrating our marketing automation (Eloqua) and web (Adobe Experience Manager) platforms.
- Collaborate with digital marketing team leads on the technical design, implementation, and optimization of automated marketing campaigns.
- Understand all software and systems associated with our tech stack, including how these systems integrate and affect our overall customer journey.
- Guide technical decisions and help provide solutions to the production teams.
Requirements:
- Bachelor’s degree in marketing, digital marketing, computer science, or related field.
- 5-7 years of experience in people management, leading a digital marketing team.
- 3-5 years of hands-on experience in marketing automation and web page publication.
- Proficiency in web coding languages such as HTML, CSS, and JavaScript.
- Expertise in Oracle Eloqua, Adobe Experience Manager, and Workfront.
- Strong time management skills, prioritization abilities, and a drive to take ownership of issues and tasks.
- Experience with privacy regulations such as GDPR, CASL, and CAN-SPAM Act.
- Strong analytical and troubleshooting skills.
- Excellent English language written and spoken ability.
Why Join Us?
This is an exciting opportunity to join an established global team of passionate and collaborative digital marketers while also building and developing a new local digital marketing production team whose work is mission-critical to our business.
- Be part of a successful, growing, global organization with annual revenues exceeding $40 billion.
- Access the largest investment in R&D in the industry.
- Make significant contributions to the world with the resources and opportunities provided.
Top Skills
CSS
HTML
JavaScript
Similar Jobs
Insurance
As a Marketing Operations Specialist at Branch, you will support marketing initiatives by creating email campaigns using Marketo, managing event web pages, maintaining the health of the marketing database, and ensuring data accuracy and reporting between sales and marketing teams.
Top Skills:
Google SheetsMarketoSalesforce
AdTech • Cloud • Marketing Tech
The Manager - Marketing Operations will build a data-driven marketing culture, design marketing performance dashboards, implement a marketing technology stack, optimize marketing processes, and coordinate with teams to enhance conversions and best practices in marketing operations.
Top Skills:
MySQLRTableau
Artificial Intelligence • Software • Generative AI
The Marketing Operations Manager will oversee the execution of marketing campaigns, ensure data integrity, manage administrative tasks, and develop performance reports. This role requires strong organizational skills and a focus on data management and campaign optimization.
Top Skills:
MarketoSalesforce
What you need to know about the Pune Tech Scene
Once a far-out concept, AI is now a tangible force reshaping industries and economies worldwide. While its adoption will automate some roles, AI has created more jobs than it has displaced, with an expected 97 million new roles to be created in the coming years. This is especially true in cities like Pune, which is emerging as a hub for companies eager to leverage this technology to develop solutions that simplify and improve lives in sectors such as education, healthcare, finance, e-commerce and more.
