Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company’s three core products are Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world; Lens Studio, an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses, Spectacles.
We are looking for a Manager, Growth to join Snap based in Bangalore / Mumbai. In this full-time position, you will report directly to the Head of Growth for Snap, India. As a member of the Growth team, you will lead the growth of the Snapchat community in India through high leverage product initiatives to (a) further accelerate user acquisition and reactivation, (b) deepen engagement with existing users. Additionally, the role will also work with the ads product teams to identify opportunities to tactically increase advertising inventory available in India through localization inputs. You will collaborate with our local cross-functional business teams in India across Content & Partnerships, ad solutions; and with product & other stakeholders in our HQ + other offices in the United States. You’ll understand user behavior, analyze data, identify trends, craft strategies, lead cross-functional programs, measure impact, and directly contribute to growing highly engaged Snapchatters in India.
What you’ll do
Own the user research & generative insights program to decode user behaviour and use that to influence product & growth strategy.
Identify HVAs and execute product experiments to drive user retention & engagement.
Influence design & development of products to acquire & deepen adoption in key cohorts
Collaborate with WW teams to drive paid user acquisition / re-engagement.
Serve as an internal advocate within Snapchat, including working with Sales, Growth, Comms and Marketing teams to drive product adoption and narrative building.
Track, analyse and communicate quantitative metrics and business trends as they relate to user behaviour on the app.
Design other in-app and off-app growth programs to widen the power user base; and apply product thinking to drive “productization” and scale.
Collaborate across product, engineering, user growth and other XFN teams to enable growth for partners in specific and the India business in general.
Minimum Qualifications
6-8 years experience working in consumer technology businesses, in product led growth roles
Exposure to building advertising product led user monetization.
Proven expertise and track record in program and project management - should be able to develop and scale initiatives independently.
Strategic thinker, who is comfortable with extracting actionable insights from large amounts of data, and uses those to build and execute GTM strategies.
Ability to articulate, drive influence without authority, and collaborate effectively with key leaders at all levels.
Strong communication skills - both verbal and written.
Proven track record of driving user growth in social or content led consumer products.
Preferred Qualifications
Ability to translate programs to products to drive scalability.
Experience in working independently and cross-functionally to drive multiple projects at the same time.
Be a self-starter, with an entrepreneurial spirit and a strong execution mindset.
Attention to detail, ability to troubleshoot and thrive in a time-sensitive, dynamic operating environment.
Experience in working with & influencing senior stakeholders and key decision-makers.
Experience using Snapchat and passion for growing its community in India and the world.
If you have a disability or special need that requires accommodation, please don’t be shy and provide us some information.
"Default Together" Policy at Snap: At Snap Inc. we believe that being together in person helps us build our culture faster, reinforce our values, and serve our community, customers and partners better through dynamic collaboration. To reflect this, we practice a “default together” approach and expect our team members to work in an office 4+ days per week.
At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability/vets.
Our Benefits: Snap Inc. is its own community, so we’ve got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy, on your own terms. Our benefits are built around your needs and include paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap’s long-term success!
