PTC Logo

PTC

Marketing Automation Specialist

Posted 2 Days Ago
Be an Early Applicant
In-Office
Pune, Maharashtra
Junior
In-Office
Pune, Maharashtra
Junior
The Marketing Automation Specialist will design, execute, and optimize marketing automation campaigns to enhance engagement and revenue, and analyze performance metrics to provide insights.
The summary above was generated by AI

Our world is transforming, and PTC is leading the way. Our software brings the physical and digital worlds together, enabling companies to improve operations, create better products, and empower people in all aspects of their business. 

Our people make all the difference in our success. Today, we are a global team of nearly 7,000 and our main objective is to create opportunities for our team members to explore, learn, and grow – all while seeing their ideas come to life and celebrating the differences that make us who we are and the work we do possible.  

We are seeking a highly skilled and motivated Marketing Automation Specialist to join our dynamic Marketing Operations team. The ideal candidate will be responsible for orchestrating, executing, and optimizing Marketing automation campaigns to drive engagement, lead generation, and revenue growth. This role requires a deep understanding of Marketing automation platforms, data analysis, and a passion for combining technical expertise with strategic thinking to maximize Marketing performance.

Key Responsibilities:

  • Design and manage automated campaigns using Eloqua, translating campaign strategies and tactics into best-in-class Marketing automation orchestration.
  • Build and optimize email marketing workflows to engage customers and prospects through targeted, timely, personalized communications.
  • Monitor and analyze campaign performance metrics to provide actionable insights and recommendations for ongoing optimization.
  • Collaborate with cross-functional teams to streamline processes & drive effective teamwork for seamless execution.
  • Conduct multi-variant testing to optimize performance, driving higher engagement and conversion rates.
  • Stay updated on industry trends and emerging technologies to continuously evolve Marketing automation strategies.

Qualifications:

  • Bachelor's degree in Marketing, Business, or a related field.
  • 2+ years of experience in Marketing automation or a similar role.
  • Proficiency in Marketing automation platforms (Eloqua preferred but not required).
  • Detail-oriented with strong organizational and project management skills.
  • Strong analytical skills and the ability to interpret data to drive decision-making.
  • Excellent written and verbal communication skills.
  • Ability to work collaboratively in a team environment.

Preferred Qualifications:

  • Experience with CRM systems (e.g., Salesforce).
  • Knowledge of HTML/CSS for email template customization.
  • Certification in Marketing automation platforms.

Life at PTC is about more than working with today’s most cutting-edge technologies to transform the physical world. It’s about showing up as you are and working alongside some of today’s most talented industry leaders to transform the world around you. 

If you share our passion for problem-solving through innovation, you’ll likely become just as passionate about the PTC experience as we are. Are you ready to explore your next career move with us?

We respect the privacy rights of individuals and are committed to handling Personal Information responsibly and in accordance with all applicable privacy and data protection laws. Review our Privacy Policy here."

Top Skills

CSS
Eloqua
HTML
Salesforce

PTC Pune, Mahārāshtra, IND Office

Marisoft - II, Survey No. 15, Vadgaonsheri, Kalyani Nagar, Pune, India

Similar Jobs

5 Hours Ago
In-Office
Pune, Maharashtra, IND
Senior level
Senior level
Healthtech • Logistics • Pharmaceutical
The Scrum Master II will manage Agile Scrum processes, coach teams in Agile best practices, and ensure timely delivery of sprints while supporting software development processes.
Top Skills: AgileAzureJIRAScrum
6 Hours Ago
In-Office
Mumbai, Maharashtra, IND
Senior level
Senior level
Artificial Intelligence • Automotive • Computer Vision • Information Technology • Internet of Things • Logistics • Software
Lead AI/ML Engineer overseeing development of AI-first systems and initiatives, guiding a team of engineers and collaborating across departments.
Top Skills: Agentic AiC++Classical Machine LearningGenerative AiHadoopJavaLarge Language ModelsPysparkPythonRaySpark
6 Hours Ago
In-Office
Navi Mumbai, Thane, Maharashtra, IND
Senior level
Senior level
Artificial Intelligence • Automotive • Computer Vision • Information Technology • Internet of Things • Logistics • Software
Lead the maintenance and evolution of automotive software, ensuring performance and quality, while mentoring teams and driving engineering best practices.
Top Skills: Ci/CdConfluenceContainerizationDevOpsInfrastructure AutomationJavaJIRA

What you need to know about the Pune Tech Scene

Once a far-out concept, AI is now a tangible force reshaping industries and economies worldwide. While its adoption will automate some roles, AI has created more jobs than it has displaced, with an expected 97 million new roles to be created in the coming years. This is especially true in cities like Pune, which is emerging as a hub for companies eager to leverage this technology to develop solutions that simplify and improve lives in sectors such as education, healthcare, finance, e-commerce and more.

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account