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Rearc

Marketing Manager 🇮🇳

Reposted 4 Days Ago
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In-Office
Pune, Maharashtra, IND
Mid level
In-Office
Pune, Maharashtra, IND
Mid level
The Marketing Manager will shape marketing strategies for AI, data, and cybersecurity, translating technical solutions into clear messaging for enterprise customers, manage content, and drive go-to-market initiatives.
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At Rearc, we're committed to empowering engineers to build awesome products and experiences. Success as a business hinges on our people's ability to think freely, challenge the status quo, and speak up about alternative problem-solving approaches. If you're an engineer driven by the desire to solve problems and make a difference, you're in the right place!

Our approach is simple โ€” empower engineers with the best tools possible to make an impact within their industry.

We're on the lookout for engineers who thrive on ownership and freedom, possessing not just technical prowess, but also exceptional leadership skills. Our ideal candidates are hands-on-keyboard leaders who don't just talk the talk but also walk the walk, designing and building solutions that push the boundaries of cloud computing.

Founded in 2016, we pride ourselves on fostering an environment where creativity flourishes, bureaucracy is non-existent, and individuals are encouraged to challenge the status quo. We're not just a company; we're a community of problem-solvers dedicated to improving the lives of fellow software engineers.

Our commitment is simple - finding the right fit for our team and cultivating a desire to make things better. If you're a cloud professional intrigued by our problem space and eager to make a difference, you've come to the right place. Join us, and let's solve problems together!

Weโ€™re looking for a Marketing Manager to help shape how we bring our AI, data, and cybersecurity capabilities to market. This role sits at the intersection of product, engineering, and go-to-market, and is ideal for someone who understands how to translate complex technical solutions into clear, compelling messaging for enterprise customers. Youโ€™ll take ownership of our brand, website, and content strategy, helping us better communicate the value of what we build and drive a stronger go-to-market motion across our offerings.
What You Bring
โ— Experience in marketing or B2B marketing within data, AI, analytics, cloud, or cybersecurity
โ— Background working with consulting or professional services businesses (preferred)
โ— Strong understanding of enterprise technology and technical concepts
โ— Experience working with or marketing to the US market
โ— Ability to create clear messaging and positioning for complex technical solutions
โ— Hands-on experience with:
โ—‹ Website content and structure
โ—‹ Blogs, thought leadership, and case studies
โ—‹ Branding and messaging frameworks
โ— Strong written and verbal communication skills
โ— A methodical, structured approach to marketing and storytelling
โ— Comfortable working in a fast-moving, startup-style environment
What You'll Do
โ— Define and refine messaging and positioning for our AI, data, and cybersecurity offerings
โ— Own and evolve our website content, ensuring it reflects our latest capabilities
โ— Create and manage thought leadership content (blogs, articles, case studies, etc.)
โ— Establish and maintain branding guidelines across all channels
โ— Support and drive go-to-market (GTM) initiatives for new services and capabilities
โ— Work closely with engineering and leadership to translate technical solutions into business value
โ— Help build a consistent and credible market presence across digital channels
โ— Identify opportunities to improve how we communicate, package, and sell our services

Your first few weeks at Rearc will be spent in an immersive learning environment where our team will help you get up to speed. Within the first few months, youโ€™ll have the opportunity to experiment with a lot of different tools as you find your place on the team.

Rearc is committed to a diverse and inclusive workplace. Rearc is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.

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