Product Marketing Trainee - Remote, India

Responsibilities

• Learn ZBrain.ai’s platform capabilities and stay updated on emerging AI technologies and digital marketing trends.

• Assist in developing and executing product marketing strategies for ZBrain, including content marketing, social media, and brand awareness campaigns.

• Support social media management across platforms (LinkedIn, X/Twitter, YouTube, etc.) by creating posts, scheduling content, and tracking engagement metrics.

• Contribute to SEO optimization efforts, including on-page optimization (meta tags, content structure, internal linking) and off-page backlinking activities.

• Assist in product marketing tasks such as GTM (go-to-market) messaging, competitive research, and preparing marketing collateral for product launches.

• Work cross-functionally with content, UI/UX, and development teams to support cohesive product launches, sales enablement, and strategic initiatives.

• Analyze social media and marketing performance metrics and help adjust strategies accordingly.

• Research industry trends, competitor activities, and create content that aligns with those trends.

• Brainstorm and execute creative ideas for marketing campaigns.

• Effectively communicate findings and insights to both technical and non-technical stakeholders.

• Basic social media marketing skills and knowledge of digital marketing techniques.

• Basic understanding of SEO principles, including on-page optimization, keyword research, and backlinking strategies.

• Familiarity with various AI platforms for research, content generation, and workflow automation.

• Awareness of product marketing concepts, including GTM positioning and messaging.

• Analytical and research skills with the ability to interpret basic marketing data and metrics.

• Ability to create content for various channels and an understanding of branding principles.

• Ability to multitask and manage multiple projects simultaneously.

• Detail-oriented and organized with strong attention to detail.

• Excellent verbal and written communication abilities.

• Willingness to learn, adapt to new technologies, and take on new challenges.

• Strong interpersonal skills to collaborate with stakeholders at various levels.

• Exposure to AI/ML concepts, GenAI models, or workflow automation.

• Familiarity with marketing tools such as Google Analytics, Google Search Console, SEMrush, or similar platforms.

• Familiarity with content management systems (WordPress etc.).

• Basic knowledge of paid advertising platforms (Google Ads, LinkedIn Ads).

• Basic understanding of photo/video editing tools.

• Demonstrate proactive thinking and a creative, problem-solving mindset.

• Strong problem-solving skills with attention to detail.

• Have the ability to work under stringent deadlines.

• Bachelor’s degree in Business Administration, Communications, Engineering (BE/B.Tech – CS/IT), MCA, or an equivalent qualification.

• Certification in Digital Marketing/ AI will be an added advantage.

• Candidates should have 0 to 1 year of total work experience.

• Candidates should have excellent communication skills.

LeewayHertz is an equal opportunity employer and does not discriminate based on race, color, religion, sex, age, disability, national origin, sexual orientation, gender identity, or any other protected status. We encourage a diverse range of applicants.