Sales Director, New York

The Role 

Green Thumb is seeking a talented Sales Director to oversee our established New York cannabis wholesale program.  As a Sales Director, you will be responsible to ensure we meet and exceed our distribution targets and revenue growth targets. As a manager of a team, you will be a player/coach responsible for maximizing our sales team potential, influencing and educating our customers, developing sales strategies, maintaining budget/sales forecasts, developing a promotional strategy and manage the overall execution of the sales plan.  You thrive in a growth, gritty environment and aren’t afraid to roll up your sleeves and dive in. This role is best suited for an extroverted go-getter who doesn’t mind phone calls, driving and ample facetime. You will be in dispensaries often interacting with a variety of clientele. Above all, you will embody Green Thumb’s people first culture.  

The territory for this position is the state of New York. Travel expected up to 50% within the state. 

Responsibilities 

• Lead and coach a team of account executives to meet and exceed Green Thumb’s wholesale objectives 
• Oversee all functions of the sales lifecycle including sales forecasting, direct relationship management and development, negotiation of buying agreements and lead conversion, deal evaluations and approvals 
• Develop annual and quarterly revenue plans, prepare monthly sales reports by product and channel to evaluate brand and product performance and develop annual and quarterly sales plans. 
• Ensure stores have proper inventory levels through sales tools, smart communication and in-store visits 
• Understand and provide insights on sales drivers and recommend new opportunities to drive incremental growth 
• Attend cannabis industry trade shows, conferences, conventions, and other professional events in an effort to stay current on industry trends as well as to interact with potential and existing customers. 
• Partner with Finance and Operations on the following activities: forecasting activities, developing revenue targets, budgeting and developing sales operations processes and compensation plans. 
• Monitor the market to observe emerging trends and competition. 
• Work with Branding and Marketing teams to develop advertising strategy and promotional activities. 

Qualifications  

• 7+ years of outside sales preferably in consumer packaged goods (food & beverage, preferred)
• 2+ years of people management 
• Knowledge of cannabis industry, regulations, market trends and competition highly preferred 
• Demonstrated experience of exceeding sales quotas  
• Proven ability to build and execute a sales strategy to generate and develop new business 
• Experience of P&L and budget management 
• Working knowledge of Microsoft Office tools 
• Experience working in sales management systems (i.e. Salesforce) 
• Highly motivated, self-directed, innovative and able to work independently or among teams with keen judgement, common sense and resourcefulness 
• Adapts and thrives in a demanding, fast-paced environment 
• Possesses a high level of critical thinking 
• Operates with a high level of professionalism and integrity, including dealing with confidential information 
• Bachelor's Degree preferred 
• Must understand and comply with the rules, regulations, policies, and procedures of Green Thumb 
• Must have a solid understanding of the Cannabis laws, rules and regulations and passion to further their understanding and knowledge of the industry and the laws. 

Additional Requirements 

• Must pass any and all required background checks  
• Must be and remain compliant with all legal or company regulations for working in the industry  
• Must possess valid driver’s license 
• Must be a minimum of 21 years of age 
• Must be approved by state badging agency to work in cannabis industry

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