The Sales Executive (SDR) will focus on lead generation, qualification, and booking demos while optimizing outreach strategies and tracking performance metrics.
One Impression is one of the World’s largest influencer marketing platforms helping over 300+ global brands ranging from enterprises such as Unilever, Nestle, Amazon to startups such as Meesho, Nykaa, CoinSwitch. We are active in over 12 countries including India, US, Australia, the Middle East, etc, and have a network of over 6.5 Mil + influencers across Instagram & YouTube. Our creator network is one of the largest ranging from top celebrities to nano creators in over 10+ languages.
We are quickly capturing wallet shares of giants such as Facebook & Google as influencers continue to become a mainstream channel for brands to drive growth and engagement amongst their target audiences. The ultimate vision is to capture 25% of the global media ad spend by becoming the world’s de-facto influencer platform.
We are already the market leader in the Asian market and are now aiming to grow 10x by consolidating the entire market spend towards our newly launched platform for advertisers. In parallel, we aim to establish a strong presence in other global markets such as the US, Indonesia, etc. We are also backed by some of the top investors in the country including Founders of Vedantu, LivSpace, People Group, MamaEarth, Wow Skin Sciences, OML, etc as well as celebrities such as KL Rahul, Zakir Khan, Masoom Minawala, to name a few.
We strongly believe in our people and they are the key pillars to driving our success. It is our people who drive our incredible growth. If you are excited about solving complex world problems, we are looking for you!
About the Role
We’re looking for an energetic, high-ownership Sales Executive (SDR) to drive our outbound efforts and fuel the top of the sales funnel. This role is focused on lead generation → qualification → demo booking, with a strong emphasis on consistency and quality.
As a Sales Executive (SDR), you will own your outbound pipeline, executing outreach across multiple channels, qualifying inbound and outbound leads, and booking high-quality demos for the sales team. You’ll continuously experiment with messaging and approaches, use data to refine your outreach, and work closely with marketing and sales to improve conversion rates.
Your success will be measured by demo volume, lead quality, and conversion rates, and your ability to consistently hit or exceed demo targets.
Key Responsibilities
- Lead Generation & Demo Conversion
- Own the entire process from lead sourcing → outreach → qualification → demo booking
- Ensure SDRs hit weekly and monthly demo quotas
- Optimize outreach across channels like email, WhatsApp, LinkedIn, calls, and any other high-conversion medium
- Build scalable prospecting and qualification frameworks
- Process & Performance Management
- Create and refine scripts, templates, ICPs, and targeting strategies
- Track KPIs: lead quality, outreach volumes, conversion %, net demos booked
- Improve funnel efficiency with data-driven decision making
- Partner with sales to ensure smooth handoff and high demo attendance
- Tools, Reporting & Operations
- Own CRM hygiene, pipeline visibility, and performance dashboards
- Run weekly and monthly reviews with leadership
- Identify blockers early and drive quick fixes
What You Bring
- 1–3 years of experience in SDR / Inside Sales
- Strong outbound and qualification acumen
- Proven ability to drive demo conversions at scale
- Excellent communication, coaching, and team motivation skills
- High ownership mindset with a love for fast-paced, target-driven environments
Why One Impression
- Direct impact on revenue acceleration
- Freedom to experiment with new outreach channels and tools
- High-growth environment with fast career progression
Top Skills
Calls
CRM
Email
LinkedIn
Whatsapp
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