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Kyndryl

Senior Associate II, Field Marketing

Posted 3 Days Ago
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Bangalore, Bengaluru, Karnataka
Mid level
Bangalore, Bengaluru, Karnataka
Mid level
The Senior Associate II, Field Marketing will lead field marketing initiatives, create comprehensive marketing plans, enhance customer experiences, and develop strategic alliances to drive engagement and revenue growth. This role requires collaboration with various teams to ensure branding consistency and manage key programs aimed at delivering exceptional customer experiences across various regions.
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Who We Are

At Kyndryl, we design, build, manage and modernize the mission-critical technology systems that the world depends on every day. So why work at Kyndryl? We are always moving forward – always pushing ourselves to go further in our efforts to build a more equitable, inclusive world for our employees, our customers and our communities.


The Role

We're looking for a Field Marketing professional to join our Collaborative Marketing team and lead the charge in developing and executing innovative marketing programs that fuel awareness, engagement, and revenue growth through strategic alliances.
In this role, you will lead field marketing initiatives, collaborating with sales, alliances, and marketing teams to develop strategies that align with business objectives and enhance alliance relationships. You will create comprehensive field marketing plans and work with partners to optimize joint value propositions and develop distinct market narratives. Kyndryl's collaborative marketing team will focus on three strategic initiatives: Customer Experience Centre, Branding, and Talent Acquisition. The team's goal is to deliver high-quality customer experiences at Kyndryl's collaborative delivery locations across the APAC, EMEA, and LATAM regions.

Key Responsibilities

  • Create customer experiences by enhancing marketing value and integrating holistic marketing capabilities for all customer visits, involving collaboration across various marketing functions and delivery teams.

  • Drive the Expert Eminence Program for our delivery SMEs.

  • Ensure branding consistency across delivery centers and monitor adherence to approved branding standards at all delivery locations.

  • Develop co-branding opportunities with customers.

  • Collaborate with Talent Acquisition and HR teams to promote brand awareness in universities and colleges across India, EMEA, and LATAM markets.

If you're a strategic thinker with a passion for forging meaningful partnerships and driving impactful marketing initiatives – we can’t wait to hear from you. Join us in a role where creatively meets strategy and collaboration is the foundation of success.
Your Future at Kyndryl
Every position at Kyndryl offers a way forward to grow your career. We have opportunities that you won’t find anywhere else, including hands-on experience, learning opportunities, and certification programs. Whether you want to broaden your knowledge base or narrow your scope and specialize in a specific sector, you can find your opportunity here.


Who You Are

You’re good at what you do and possess the required experience to prove it. However, equally as important – you have a growth mindset; keen to drive your own personal and professional development. You are customer-focused – someone who prioritizes customer success in their work. And finally, you’re open and borderless – naturally inclusive in how you work with others.

Required Skills and Experience:

  • A minimum of 3 years of marketing / Field Marketing experience.

  • Experienced in managing the Driving Expert Eminence Program and maintaining consistent branding.   

  • Strong communication skills and analytical thinking.

  • Demonstrated business acumen.

  • A proactive attitude, with a willingness to learn and collaborate with the team.

  • Availability to travel as necessary to deliver exceptional customer experiences and ensure consistent branding across Kyndryl collaborative locations.

Preferred Skills and Experience:

  • Bachelor's degree in marketing, business, or a related field.

  • Professional experience in marketing or sales.

  • Required experience in IT/Service Delivery.


Being You

Diversity is a whole lot more than what we look like or where we come from, it’s how we think and who we are. We welcome people of all cultures, backgrounds, and experiences. But we’re not doing it single-handily: Our Kyndryl Inclusion Networks are only one of many ways we create a workplace where all Kyndryls can find and provide support and advice. This dedication to welcoming everyone into our company means that Kyndryl gives you – and everyone next to you – the ability to bring your whole self to work, individually and collectively, and support the activation of our equitable culture. That’s the Kyndryl Way.


What You Can Expect

With state-of-the-art resources and Fortune 100 clients, every day is an opportunity to innovate, build new capabilities, new relationships, new processes, and new value. Kyndryl cares about your well-being and prides itself on offering benefits that give you choice, reflect the diversity of our employees and support you and your family through the moments that matter – wherever you are in your life journey. Our employee learning programs give you access to the best learning in the industry to receive certifications, including Microsoft, Google, Amazon, Skillsoft, and many more. Through our company-wide volunteering and giving platform, you can donate, start fundraisers, volunteer, and search over 2 million non-profit organizations.  At Kyndryl, we invest heavily in you, we want you to succeed so that together, we will all succeed.

Get Referred!

If you know someone that works at Kyndryl, when asked ‘How Did You Hear About Us’ during the application process, select ‘Employee Referral’ and enter your contact's Kyndryl email address.

Kyndryl Pune, Mahārāshtra, IND Office

InfoTech Park, Phase II. Plot no. 03, MIDC, Hinjewadi, Marunji Village , Pune, Maharashtra , India, 411057

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