The Senior Manager will lead analytics initiatives for market insights, manage performance forecasting, and support cross-functional collaboration while guiding the effective use of promotional resources.
Role Summary:
He/she will serve as the Analytics expert to country teams in India.
Key accountabilities include (but are not limited to) the following:
Market and Brand Analytics
Performance Management/Forecasting/Operating Plan Support
PMR Management
Cross Functional Collaboration
Basic Qualifications
Preferred Qualifications
Work Location Assignment: Hybrid
Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.
Marketing and Market Research
He/she will serve as the Analytics expert to country teams in India.
Key accountabilities include (but are not limited to) the following:
Market and Brand Analytics
- Lead the identification of data and insight needs, design of analytics and research plans, and the execution of those plans, incorporating solutions across the catalog of GCA capabilities including secondary data analysis, advanced analytics/data science, primary market research, etc.
- Guide effective use of promotional resources through delivery of customer analytics, segmentation and targeting, promotional resource allocation, field force sizing, omnichannel analysis, etc.
- Effectively collaborate on the delivery of advanced analytics including predictive modeling, data science and machine learning, as needed
- Connect research and analytics together into compelling and actionable insights that lead to clear recommendations to commercial leaders
- Seek continuous improvement, including identification of new capabilities and/or data to maximize Pfizer's competitive advantage
- Proactively identify the need for resources/capabilities to deliver against analytic priorities
Performance Management/Forecasting/Operating Plan Support
- Proactively assess BU and country portfolio performance and ensure accurate and effective performance measurement solutions are built and maintained
- Monitor the external marketplace/competitive landscape and ensure clear insights are driving commercial decisions
- Support data modeling and forecasting needs, including for LRF and operating plans, and inform resource allocation and BU/franchise strategies and tactics.
PMR Management
- Develop, commission and contract innovative and impactful market research, as needed, through approved vendors
- Create and manage budgets associated with assigned activities
- Accountable for meeting compliance and corporate SOP obligations of primary market research
Cross Functional Collaboration
- Contribute to the advancement of GCA capabilities and enable the scaling of those capabilities
- Share market and TA knowledge with other GCA teams to ensure fit-for-purpose analytics across all GCA verticals
- Lead the alignment with other GCA teams as well as other cross-functional partners to ensure cohesive activities with our stakeholders
- Facilitate best practice sharing and knowledge management
Basic Qualifications
- Bachelor's degree required , Masters preferred in a Quantitative discipline
- 7 + years of multi-disciplin ary experience with a preference for exposure to Business Analytics /Finance , M arketing, Engineering, or other quantitative field
Preferred Qualifications
- K nowledge of the pharmaceutical industry in India , including relevant data sources required to understand and generate insights about the market
- Demonstrated e xperience across most GCA capabilities including data analytics, primary and secondary market research, data reporting & visualization , and forecasting/modeling ; specific experience in Dataiku/DSS and Tableau are highly desired
- Familiarity with artificial intelligence/machine learning (AI/ML) and data science approaches
- A bility to act as a strategic partner to commercial leadership
- C apacity to quickly establish relationships of trust and credibility
- Innovative and agile mindset ; self-starter
- Demonstrated analytics & insights expert
- Demonstrated business acumen
- Fluency in English
Work Location Assignment: Hybrid
Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.
Marketing and Market Research
Top Skills
Advanced Analytics
Data Science
Dataiku/Dss
Machine Learning
Predictive Modeling
Tableau
Similar Jobs at Pfizer
Artificial Intelligence • Healthtech • Machine Learning • Natural Language Processing • Biotech • Pharmaceutical
Conduct financial and IT audits, evaluate Information Systems and compliance controls, and present findings to management with recommendations.
Top Skills:
CobitSAPSap Grc SuiteSap Security
Artificial Intelligence • Healthtech • Machine Learning • Natural Language Processing • Biotech • Pharmaceutical
As an IT Senior Auditor at Pfizer, you will lead audits of information systems, assess IT controls, manage projects, and ensure compliance with regulations while mentoring colleagues.
Top Skills:
Audit Management SoftwareCloud Computing EnvironmentsData Analytics ToolsSAP
Artificial Intelligence • Healthtech • Machine Learning • Natural Language Processing • Biotech • Pharmaceutical
The Senior Manager, DevOps Engineer oversees AI/ML platforms, defines DevOps best practices, manages CI/CD pipelines, and ensures infrastructure security and reliability.
Top Skills:
AWSBashCloudFormationCloudwatchDockerDynatraceGithub ActionsGrafanaPythonSnykSonarqubeTerraform
What you need to know about the Pune Tech Scene
Once a far-out concept, AI is now a tangible force reshaping industries and economies worldwide. While its adoption will automate some roles, AI has created more jobs than it has displaced, with an expected 97 million new roles to be created in the coming years. This is especially true in cities like Pune, which is emerging as a hub for companies eager to leverage this technology to develop solutions that simplify and improve lives in sectors such as education, healthcare, finance, e-commerce and more.
