Senior Marketing Operations Manager

Circle (NYSE: CRCL) is one of the world's leading internet financial platform companies, building the foundation of a more open, global economy through digital assets, payment applications, and programmable blockchain infrastructure. Circle's platform includes the world's largest regulated stablecoin network anchored by USDC, Circle Payments Network for global money movement, and Arc, an enterprise-grade blockchain designed to become the Economic OS for the internet. Enterprises, financial institutions, and developers use Circle to power trusted, internet-scale financial innovation. Learn more at circle.com .
What you'll be part of:
Circle is committed to visibility and stability in everything we do. As we grow as an organization, we're expanding into some of the world's strongest jurisdictions. Speed and efficiency are motivators for our success and our employees live by our company values : High Integrity, Future Forward, Multistakeholder, Mindful, and Driven by Excellence. We have built a flexible work environment where new ideas are encouraged and everyone is a stakeholder.
What you'll be responsible for:
As a Senior Marketing Operations Manager, you'll be responsible for owning the end-to-end marketing and revenue systems that power Circle's inbound pipeline, lifecycle marketing, and account-based strategy. This role is responsible for designing, building, and continuously optimizing the infrastructure that connects marketing, sales, and data systems.
You will operate as the primary owner of marketing automation, lead management, and segmentation strategy, leveraging AI and modern tooling to scale systems while maintaining data integrity, performance, and alignment with go-to-market objectives.
What you'll work on:

• Owning the architecture and performance of the inbound pipeline, including forms, routing logic, and sales handoff workflows
• Designing and optimizing lead scoring, personas, and segmentation to support account-based marketing and revenue prioritization
• Building and maintaining marketing automation systems across HubSpot and integrated tools including Salesforce
• Designing and deploying AI-powered workflows using tools such as Clay, Codex, n8n, and similar platforms, with a focus on scalability, reliability, and long-term maintainability
• Managing data enrichment, identity resolution, and system integrations across marketing and sales platforms
• Operating lifecycle systems for community and member programs, including onboarding, engagement, tiering, and milestone tracking
• Continuously auditing, debugging, and optimizing systems to ensure accuracy, scalability, and alignment with business goals

What you'll bring to Circle:
Core Requirements

• 10+ years of experience in Marketing Operations, Revenue Operations, or related roles, with ownership of end-to-end marketing and revenue systems
• Familiarity with generative AI models and prompt development, with a clear understanding of how to apply AI in operational workflows
• Hands-on experience leveraging AI and automation tools (e.g., HubSpot, Salesforce, Clay, Codex, n8n, or similar), with a track record of building scalable, production-grade workflows
• Experience in designing and managing lead routing, scoring models, and lifecycle automation in a B2B environment
• Strong systems thinking and builder mindset, with a track record of designing and implementing complex, cross-platform workflows that scale reliably
• Proven ability to take ownership of systems end-to-end, translating ambiguous go-to-market needs into structured solutions while ensuring data integrity, performance, and continuous optimization

Preferred Requirements

• Experience building enrichment pipelines and managing third-party data providers (e.g., Clay or similar platforms)
• Experience supporting account-based marketing strategies through advanced segmentation and scoring
• Familiarity with community or lifecycle program operations and engagement systems
• Strong collaboration skills across Marketing, Sales, and Revenue Operations teams
• Experience/familiarity with Slack, Apple MacOS and GSuite

Circle is on a mission to create an inclusive financial future, with transparency at our core. We consider a wide variety of elements when crafting our compensation ranges and total compensation packages.
Starting pay is determined by various factors, including but not limited to: relevant experience, skill set, qualifications, and other business and organizational needs. Please note that compensation ranges may differ for candidates in other locations.
Base Pay Range: $172,500 - $222,500
We are an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status, or any other protected status required by the laws in the locations where we hire. Additionally, Circle participates in the E-Verify Program in certain locations, as required by law.
Should you require accommodations or assistance in our interview process because of a disability, please reach out to [email protected] for support. We respect your privacy and will connect with you separately from our interview process to accommodate your needs.
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