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PUMA Group

Teamhead Commerical Excellence

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Leads commercial performance for global and regional eCommerce markets, improving revenue, margin, EBIT, conversion, AOV, demand shaping, customer experience, and retention. Partners with market leaders to diagnose performance, recommend actions, align improvement plans, govern KPI frameworks, and ensure adoption. Leads data storytellers, establishes analytical and measurement standards, develops global playbooks, and influences senior stakeholders across a global matrix organization.
The summary above was generated by AI

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and to let our individual talent and experience shine. Applying for a job at PUMA is easy.

Simply click APPLY ONLINE and follow the steps to upload your application.

YOUR MISSION

The primary commercial performance partner for global and regional eCommerce markets. Combines deep eCommerce operating experience with structured problem-solving to improve revenue, margin, EBIT by impacting conversion, AOV, demand shaping, customer experience & retention. Moves beyond reporting by determining why performance changed, recommending what should be done and aligning markets on executable action plans. Leads a team of data storytellers, setting a high bar for commercial judgment, analytical rigor and executive-ready storytelling. Identifies repeatable best practices, helps turn them into global playbooks and brings recurring market needs into central roadmaps.

KEY RESPONSIBILITIES

  • Act as the primary partner to regional and local eCommerce leaders.

  • Partner with markets (Americas, EMEA, APAC) to align diagnoses

  • Understand market context, customer dynamics, constraints and priorities.

  • Challenge assumptions constructively and balance global direction with legitimate local variation.

  • Translate findings into simple, prioritized commercial recommendations.

  • Co-create holistic improvement plans with outcomes, owners, milestones and success measures aligned with global & regional stakeholders

  • Follow through on interventions, ensure adoption, assess impact and adapt when evidence changes.

  • Define and govern global KPI frameworks, metric definitions, measurement standards and reporting logic.

  • Ensure consistency, transparency and common interpretation across markets and functions.

  • Establish standards for analytics consumption and performance measurement.

YOUR TALENT

EXPERIENCE REQUIREMENTS

  • 9-12 years in P&L/ analytical/ consulting/ strategy roles

  • Experience in ecommerce or growth-stage digital business mandatory, with P&L experience in E-com

  • Experience in commercially accountable roles with a record of improving business outcomes through insight.

  • Excellent communication skills and experience working with analytical/multidisciplinary commercial performance teams

  • Demonstrated ability to convert diagnosis into executable market plans and influence senior stakeholders

  • Multi-market or regional experience in a global matrix organization would be an added advantage

  • Experience partnering with BI, data engineering, advanced analytics or machine-learning is advantageous.

PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex,

gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at

PUMA and we do not tolerate any form of harassment or discrimination.

At PUMA, every application is reviewed by real people who are committed to fairness, transparency, and equal

opportunity - no matter your background, identity, or experience.To ensure our process stays true to these values, no automated systems or AI tools are used to make hiring decisions. Every decision is made by real people -with real judgment and accountability. We may use functions supported by Artificial Intelligence (AI) to carry out isolated organizational steps, such as scheduling interviews. These functions have no influence on decisions in the application process. We believe in creating spaces where everyone is welcome, celebrated, and empowered to contribute authentically. Because at PUMA, whoever wants to play, can play.

PUMA is a global sports brand creating footwear, apparel, and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf, and stichd, operates in 120+ countries, and has around 22,000

employees worldwide.

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