Product Analyst - Digital

Purpose of the role

To manage and improve products, and the effective execution of these products.  

Accountabilities

• Management and improvement of products using agile methodologies to support the monitoring of metrics such as usage, adoption, and customer satisfaction, and to support the development of roadmaps that aim to improve the efficiency and effectiveness of a product.
• Collaboration with stakeholders including traders, salespeople, risk managers and technology teams to align the product vision and development process.  .
• Utilisation of market research, analysis of customer feedback and monitoring of industry trends to identify new products, features or enhancements.  .
• Development and execution of reports and presentations to communicate product updates, features, requirements, acceptance criteria and success stories to relevant stakeholders, including developers.  .
• Execution of user acceptance testing to validate product concepts, identify areas for improvement, and iterate on design prototypes.  .
• Development and execution of go-to-market strategies for a smooth launch of new products or features in collaboration with marketing, sales, and customer support teams.  .

Analyst Expectations

• To perform prescribed activities in a timely manner and to a high standard consistently driving continuous improvement.
• Requires in-depth technical knowledge and experience in their assigned area of expertise
• Thorough understanding of the underlying principles and concepts within the area of expertise
• They lead and supervise a team, guiding and supporting professional development, allocating work requirements and coordinating team resources.
• If the position has leadership responsibilities, People Leaders are expected to demonstrate a clear set of leadership behaviours to create an environment for colleagues to thrive and deliver to a consistently excellent standard. The four LEAD behaviours are: L – Listen and be authentic, E – Energise and inspire, A – Align across the enterprise, D – Develop others.
• OR for an individual contributor, they develop technical expertise in work area, acting as an advisor where appropriate.
• Will have an impact on the work of related teams within the area.
• Partner with other functions and business areas.
• Takes responsibility for end results of a team’s operational processing and activities.
• Escalate breaches of policies / procedure appropriately.
• Take responsibility for embedding new policies/ procedures adopted due to risk mitigation.
• Advise and influence decision making within own area of expertise.
• Take ownership for managing risk and strengthening controls in relation to the work you own or contribute to. Deliver your work and areas of responsibility in line with relevant rules, regulation and codes of conduct.
• Maintain and continually build an understanding of how own sub-function integrates with function, alongside knowledge of the organisations products, services and processes within the function.
• Demonstrate understanding of how areas coordinate and contribute to the achievement of the objectives of the organisation sub-function.
• Make evaluative judgements based on the analysis of factual information, paying attention to detail.
• Resolve problems by identifying and selecting solutions through the application of acquired technical experience and will be guided by precedents.
• Guide and persuade team members and communicate complex / sensitive information.
• Act as contact point for stakeholders outside of the immediate function, while building a network of contacts outside team and external to the organisation.

All colleagues will be expected to demonstrate the Barclays Values of Respect, Integrity, Service, Excellence and Stewardship – our moral compass, helping us do what we believe is right. They will also be expected to demonstrate the Barclays Mindset – to Empower, Challenge and Drive – the operating manual for how we behave.

Step into the role of The Product Analyst - Digital supports delivery of customer‑centric Digital products and journeys by translating business and customer needs into clear, actionable requirements. The role partners closely with Product Owners, UX, Engineering, and Digital delivery teams to ensure solutions deliver measurable customer and business outcomes.

You may be assessed on key critical skills relevant for success in role such as:

• Analyze customer needs, business problems, and opportunities across Digital channels and platforms.

• Translate product vision into well-defined epics, features, user stories, and acceptance criteria aligned to Digital outcomes.

• Own and maintain high quality backlog artefacts, ensuring items are development ready and value driven.

• Work within agile, product‑centric teams to support backlog refinement, sprint planning, reviews, and ongoing delivery.

• Use data, insights, and feedback to support prioritization and continuous improvement of Digital experiences.

• Proven experience delivering Digital or technology‑led products in agile or product‑based environments.

• Hands‑on experience defining requirements, user stories, acceptance criteria, and Digital journeys.

Desirable skills sets:

• Strong analytical and problem‑solving skills with a customer‑first mindset.

• Excellent stakeholder engagement and communication skills.

• Experience working closely with Product Owners, UX, and Engineering teams.

• Comfortable working with data and insights to inform decisions and priorities.

You may be assessed on key essential skills relevant to succeed in role, such as risk and controls, change and transformation, business acumen, strategic thinking and digital technology, as well as job-specific technical skills.

This role is based out of Pune.