Generate qualified sales appointments for a specialist cleaning and compliance business targeting UK commercial and property clients. Responsibilities include prospect research, high-volume outbound calling, discovery conversations, lead qualification, objection handling, personalized email and LinkedIn outreach, CRM documentation, appointment confirmation, sales handoffs, reporting, and process improvement. The role requires B2B outbound sales experience, strong communication skills, CRM proficiency, and comfort working toward daily activity and appointment targets.
We are looking for a motivated Sales Development Representative & Appointment Setter to help grow a UK client base for a specialist cleaning and compliance business. The company serves commercial and property clients across the UK with mould remediation, specialist and biohazard cleaning, commercial extract/ventilation cleaning and TR19-related compliance, and compliance documentation and certification. This is a sales role, not a data-entry or calling role.
You will identify prospects, reach decision-makers such as business owners, facilities, property, estates and operations managers, understand their requirements, create interest and book qualified appointments for the sales team. The role is remote, working UK business hours, with full-time or part-time options depending on requirement. Structured training is provided, and there is an opportunity to progress into SDR and eventually Account Executive/Sales Executive responsibilities.
Key Responsibilities
- Book qualified appointments for the sales team (primary KPI)
- Make high-volume outbound calls to UK decision-makers and hold natural, consultative business conversations
- Identify the right decision-maker and ask discovery questions to uncover needs and upcoming requirements
- Handle objections and establish whether there is a genuine opportunity
- Qualify leads on need, authority, timing, current provider, problem and opportunity
- Research and build targeted prospect lists using Apollo, LinkedIn, Google, company websites, directories and existing lead lists
- Target sectors such as hospitality, care homes, healthcare, education, warehouses, factories, offices, property and facilities management, construction and retail
- Write personalised introductory and follow-up emails and run email sequences in the sales platform
- Connect and engage with decision-makers on LinkedIn
- Follow up consistently using a structured cadence (Day 1, 3, 5, 8, 14, then re-engagement)
- Record every interaction accurately in the CRM, including notes, objections, next actions and follow-up dates
- Confirm appointments, send confirmations and follow up to reduce no-shows
- Provide a clear handover to the salesperson for each booked appointment
- Report weekly on activity, results and market intelligence (objections, competitors, pricing concerns, sector response)
- Contribute ideas to improve the sales process
- Work towards daily targets of approx. 40-70 calls, 8-15+ meaningful conversations, 20-40 emails/follow-ups and 1-3 qualified appointments, adjusted for experience and hours
Requirements
- Experience in B2B sales
- Cold calling and telephone sales experience
- Appointment setting and lead generation experience
- SDR/BDR or outbound sales experience
- Experience using CRM systems
- Excellent spoken and written English
- Able to communicate professionally with UK businesses and senior decision-makers
- Comfortable with email sequencing, LinkedIn, Google Workspace/Microsoft 365, spreadsheets, VoIP/dialler systems, calendars and online meeting platforms
- Experience with Apollo or similar sales platforms (Apollo is a strong advantage)
- Experience selling commercial cleaning, facilities management, property services, construction, compliance, health & safety, building services, mould remediation, hospitality or B2B professional services (preferred)
- Confident, persistent, organised, resilient and target-driven
Similar Jobs
Artificial Intelligence • Big Data • Cloud • Information Technology • Software • Big Data Analytics • Automation
Conduct strategic outbound prospecting across India, researching accounts and stakeholders, identifying business triggers, and creating personalized outreach. Own pipeline generation by partnering with Account Executives, Marketing, and go-to-market teams to develop qualified opportunities. Use AI and modern sales technology to improve account research and messaging while consistently achieving performance targets.
Top Skills:
Salesforce
Fintech • Payments • Software
Own the early sales process by researching prospects, conducting cold outreach, engaging senior decision-makers, identifying business needs, communicating solutions, following up, and collecting information to advance deals. The role emphasizes storytelling, analytical thinking, initiative, continuous learning, and achieving ambitious sales targets, with potential progression to Account Executive and enterprise sales.
Top Skills:
LinkedIn
Artificial Intelligence • Cloud • Software
Manages and coaches a six-person SDR team in Pune supporting OpenGov’s US public sector go-to-market organization. Owns pipeline generation, activity targets, performance metrics, onboarding, skill development, scheduling, and team culture. Translates US sales strategy into execution plans, partners with sales leadership and account executives, ensures effective use of Salesforce, Outreach, and LinkedIn, and reports team performance and pipeline health to US leadership.
Top Skills:
LinkedInOutreachSalesforce
What you need to know about the Pune Tech Scene
Once a far-out concept, AI is now a tangible force reshaping industries and economies worldwide. While its adoption will automate some roles, AI has created more jobs than it has displaced, with an expected 97 million new roles to be created in the coming years. This is especially true in cities like Pune, which is emerging as a hub for companies eager to leverage this technology to develop solutions that simplify and improve lives in sectors such as education, healthcare, finance, e-commerce and more.
